Create custom reports and compare markets in AppReport

Build a report from compatible metrics and interpret market groups carefully.

Written By Enrique Bonansea

Last updated About 2 hours ago

Create a custom report

  1. Open Custom Reports and select Create report.

  2. Name the report and choose the apps and metrics.

  3. Set the period, reporting timezone, time grouping, and view.

  4. Choose compatible comparisons, grouping dimensions, filters, and sorting.

  5. Use Preview to inspect the result, then Save when it represents the analysis you need.

Choose only combinations supported by the selected source data. Saving a definition does not create missing data or make an incompatible breakdown valid.

Compare markets

Advanced Analysis includes market comparisons and market-group definitions. Review which territories belong to each group before comparing it with another.

Market groups describe territories, not users’ languages. Groups can overlap, so adding their totals may double-count the same territory.

Review coverage

Keep currency, source period, and missing-data warnings visible in your interpretation. A chart or pivot is another view of the available evidence, not proof that all selected markets have complete coverage.